The Limited-Edition Collection Features Women’s Fashion and More
Coming at a time when fashion fans are embracing a newfound appreciation and fascination with femininity and pastoral, country living, fashion-followers are going to love our newest collaboration.
Laura Ashley has partnered with Batsheva, a New York City-based ready-to-wear brand for women and girls, on an exclusive limited-edition collection.
The Batsheva X Laura Ashley collaboration is a contemporary nostalgic fashion collection featuring Batsheva’s signature take on traditional styling infused with Laura Ashley archival floral prints and heirloom-inspired silhouettes.
The combination of whimsy, unexpected cool, and Laura Ashley hallmarks is the perfect encapsulation of the entire collection.
Designer Batsheva Hay says, “When I made my first dress a few years ago, my idea was to take a classic Laura Ashley shape and adjust all sorts of things — make the neck a little rufflier, add contrasting fabrics, bring up the waist. All I wanted to do was revisit and reimagine Laura Ashley and this is my chance to do it. I am working with archival prints, line drawings, and garments and mashing them together.”
Batsheva’s emergence as one of the most notable names in American fashion will have fans falling in love with the designer’s update on Victorian-inspired silhouettes, including signature details such as touches of bold colour, ruffles, mixed prints, high collars, and exaggerated sleeves.
Included is one of Hay’s favourite pieces, a classic voluminous smock with a subtle rosy print and oversized neon-yellow yoke.
Awash in winter florals with deep, saturated colour, the ready-to-wear collaboration offers a nod to several Laura Ashley iconic moments with a 15-piece women’s fashion collection in a variety of prints, matching mommy-and-me girls dresses, and a classic apron complete coordinating oven mitts.
Known for rethinking the traditions of feminine dress, Batsheva adds, “I grew up in the ‘80s in Queens, and we used to drive into Manhattan to visit the Laura Ashley store on Madison Avenue. Laura Ashley always symbolised my dream of femininity — natural and romantic and a little costumey.”
The Batsheva X Laura Ashley collection launches soon online at Net-a-Porter, MatchesFashion, Nordstrom, and Shopbop. Select styles are available now at Batsheva.com, and LauraAshleyUSA.com.
Tell us about your favourite piece from the collection by commenting below or by tagging us @lauraashleyusa or using the hashtag #lauraashleyusa.